I am a highly motivated, creative design specialist with more than twelve years industry experience covering a broad range of advertising and graphic design specializing in; branding, brochure layout, book/magazine layout, corporate collateral, direct mail/postcard design, layouts, logos, package design photo retouching, web layouts, web banner design and email blast layouts. Accustomed to working within high volume environments, meeting budget requirements and deadlines, handling multiple projects, and providing comprehensive presentations to clients. I truly love what I do and always provide each project with individual attention to detail to make it a success for my clients.
ACCOMPLISHMENTS • Co-created entire product package line for large retail ethnic food manufacturer. • Led outside design team for industry leading vitamin and dietary supplement company. • Designed tourism marketing program for local municipality of over 40,000 residents. EXPERIENCE MADRID17 DESIGN STUDIO / Principal & Creative Director / Calabasas, CA / 2007 - Present Madrid17 Design Studio is a boutique design firm with a creative team offering over 15 years of experience encompassing a diverse range of cutting-edge creative design, advertising, marketing and promotional knowledge along with vast graphic design expertise. We provide our with clients innovative creative design solutions including branding, corporate identity and collateral, packaging, print, and cutting-edge web design. We pride ourselves with understanding the value of developing both strong and long-term relationships with customers, along with complete certainty on meeting all of their specific and personalized design needs. This is coupled with our business advertency encompassing world class customer service, and a “hands-on” management style empowers us to perform at maximum levels of productivity, which has resulted in smooth flowing business operations for our clients. IN FOCUS ADVERTISING / Contract Graphic Designer / Agoura, CA / 2007 - 2009 Accountable for creative direction and overall integrity on a variety of client communications including print advertising, direct marketing, various print collateral and photo retouching. Problems are solved on very tight timelines and involve effective coordination with clients and vendors. Additional responsibilities include quality control and managing streamline work flow of full-time design staff. CULTIVATE COMMUNICATIONS / Senior Graphic Designer / Canoga Park, CA / 1999 - 2007 Created innovative, yet practical designs for packaging, point of sale pieces, promotional lines, and corporate identity programs from production to completion. Managed team of freelance designers in creating retail design solutions for Southern California businesses. Oversaw client business relations and interfaced with business leaders creating effective marketing campaigns. DIAMONDBACK BICYCLES & FITNESS / Graphic Designer / Camarillo, CA / 1997 - 1999 Key member of creative services and production department at industry leading bicycle manufacturing company. Created accessory packaging, brochures, team uniforms and related promotional items for broad based consumer marketing campaigns. Sole responsibility for concept formation, layout and direction of photography. Complete design of product graphics, stickers, trade show promotional items, and various marketing packages. EDUCATION University of California at Los Angeles (UCLA) / Los Angeles, California / 2010 Currently enrolled in the Advanced Web and Interaction Design Certificate Program University of California at Los Angeles (UCLA) / Los Angeles, California / 1993 - 1997 Certificate in Computer Graphics and Graphic Design Learning Tree University / Northridge, California / 1991 - 1992 Courses in computer graphics and design/layout Fashion Institute of Design and Merchandising / Los Angeles, California / 1989 - 1991 Associate of Arts Degree in Visual Presentation SKILLS Design: Corporate identity, packaging, point of purchase displays, advertising design, print/publication, web banners and eblasts. Computer (MAC): Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Adobe Acrobat, QuarkXPress and Microsoft Word.