I am an experienced and versatile Art Director with fashion, publishing and consumer goods experience. Most recent experience includes designing web pages, seasonal advertising, weekly e-blasts, and photography.
Art direction and graphic design for fashion and lifestyle brands. Print and web projects, photography, budgeting, writing and editing. Current Work 2010-2013: BEAUTIFUL STRANGER.TV, NEW YORK, NY • Concept and site design for Abby Wallach Productions website • Worked with owners on the creative planning and development of online content • Designed press kits, weekly e-blasts, presentations and promotional pieces • Photography, photo editing and retouching 2008-2013: FREELANCE ART DIRECTOR & DESIGNER, NEW YORK, NY Coty Prestige, Fireman Hospitality Group, Random House Children’s Books, Reed Business Information, St. Thomas Aquinas Chess Club, Cold Spring Harbor Fish Hatchery & Aquarium 2005-2007: STARWOOD HOTELS & RESORTS, WHITE PLAINS, NY Designer: Designed for the Starwood Hotels & Resorts’ Westin hospitality brand. Worked as part of a design and production team to create and release a suite of marketing collateral for domestic and international hotel properties. Designed materials for the Four Points hospitality properties annual gathering of partners, featuring such brands as AOL, Poland Spring, Best Brews, and Life is Good, among others. 2002-2005: LASPATA DECARO STUDIO, NEW YORK, NY Designer: Design and production of advertising and marketing for company clients such as Harry Winston, Maidenform, Judith Lieber, and Sigrid Olsen. Also designed presentations for new business development. 1999-2002: UNILEVER PRESTIGE, NEW YORK, NY Art Director/Designer: Served as the in-house design component for the start-up launch team of Unilever Prestige, an offshoot of the consumer products giant marking their first foray into fragrances; partnered with senior management, sales and marketing teams to develop and produce logos, in-store collateral, product packaging, and promotional materials necessary for the Nautica Latitude Longitude national fragrance launch; supported launches of BCBG Girls and Vera Wang fragrance lines. SKILLS Mac and PC proficient; Adobe Creative Suite Series - Photoshop, InDesign, Illustrator; Digital Photography; Acrobat; MS Office; Constant Contact; Basic knowledge of Keynote, Powerpoint, Digital Video, Final Cut Pro, HTML, XTML, and CSS SPECIAL INTERESTS Lifestyle Contributor to Batterypark.tv and Downtownmanhattan.tv. Winner of Litmor Publication’s “Discovered” New Feature Writer, Cold Spring Harbor Fish Hatchery, May 2009. EDUCATION Rhode Island School of Design BFA in Graphic Design Continuing Ed: SUNY NY, Levin Institute Jumpstart New Media Program