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Talent Profile
PROFILE/RESUME
Arlene Farenci  
Graphic Designer
Over 15 years experience creating dynamic communication materials for a range of industries – from logos to brochures, newsletters to annual reports, branding guidelines to website design. Very strong interpersonal, communication and project management skills.
Resume
PROFESSIONAL EXPERIENCE

PSEG, NJ/2010 - 2017
Graphic Design Consultant   
Designed and managed projects, such as the yearly Sustainability Report, PSEG Annual Report and Standards of Conduct Manual. Design and art direction of the internal communications newsletter PSEG Outlook. Created logos, posters, brochures and graphics for the web, including emails, infographics and posts. Supervised design staff on projects and proper use of the brand guidelines. Designed the branding for campaigns such as “The Power of Giving”, “Energy Strong” and “New Jersey Needs Nuclear”. Won the 2012 Ragan award for “Best Design of a Print Publication” for the Special Edition-Superstorm Sandy newsletter.

GRAPHIC DESIGN CONSULTANT/2001 - 2010
Designed and project managed a variety of projects for clients including the New York Times, Hearst Magazine, Source Media, American Jewish Joint Distribution Committee and United Jewish Communities.

BEAR, STEARNS & CO. INC., NYC/1999 - 2001
Art Director
Designed and managed corporate communications and promotional material, including brochures, newsletters, logos and advertising. Designed and managed production of all materials for Business Solutions seminar. Created a family of product brochures for the company’s No-Fee Transaction Program.

AON, INC., NYC/1996 - 1999
Art Director
In charge of all phases of design and production of Employee Benefits communications, including booklets, folders and newsletters, for such clients as, World Bank, Sotheby’s, Rabobank and Givaudan-Roure. Developed in-house design department, managed budgets and hired freelancers. Created an identity program and direct mail package for Century 21 Real Estate employee benefits program. Worked with printers and mailing houses to ensure quality and distribution.

AMERICAN EXPRESS COMPANY, NYC/1989 - 1996
Senior Graphic Designer
Developed concepts and designs for corporate communications and promotion, including brochures, newsletters, posters, invitations, flyers, direct mail and advertising. Partnered with project managers and marketing personnel to establish concepts for corporate events and created logos to be used throughout all promotion and collateral pieces. Lead Designer for the annual United Way campaign.

EDUCATION

HUNTER COLLEGE, CITY UNIVERSITY OF NEW YORK (CUNY) - B.S., Fine Art
SCHOOL OF VISUAL ARTS, NYC - Graphic Design and Advertising 
PARSONS SCHOOL OF DESIGN, NYC - Graphic Design and Advertising
NOBLE DESKTOP, NYC - Website Design

AWARDS

Ragan’s 2012 Employee Communications Award - “Best Design of a Print Publication” - PSEG Outlook Special Edition-Superstorm Sandy
Arlene Farenci
Seeking
Full-time, On-site, Permanent position, Freelance/contract
Experience
Senior
Skills
Design, Fine Art
Industry
Print, Web/Multimedia
POST DATE: 12.01.2017
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New York, NY
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