Senior-level designer with a wide range of professional experience in print and packaging design. Major work in brand-identity, logos, marketing materials, print collateral, product packaging, trade-show booth graphics, and websites. Conceptual and strategic thinker. Project manager and collaborator, skilled in both digital and traditional design techniques.
[ PROFICIENCIES ]
• EXPERTISE: Advertising Design, Print Collateral, Packaging Design, Identity / Branding, Illustration, Web Design
• SKILL-SET: Graphic Design, Digital Prepress, Typography, Web and Interactive, Animation, Digital Video and Audio
• SOFTWARE: Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Dreamweaver, Flash, Microsoft Office, 3D Modeling
[ EXPERIENCE ]
DESIGNER/INSTRUCTOR: Mel Terry Design | San Marcos CA, 2005 to present
Independent contract instructor and pro level software trainer. Operate design and consulting business. Originate strategic concepts and graphic design for solving client marketing problems.
> Adjunct Instructor in Graphics Communications dept., Palomar College, San Marcos CA
> Recent contract design projects for medical device company located in Carlsbad, CA
> Ongoing identity, packaging, and web design for Curlytails® decorative ribbons product
> Teach multimedia and design software to business professionals and educators
> Perform onsite and offsite design work, consultation and trouble-shooting
ART DIRECTOR: Ad Group, Inc. | Eugene, Oregon, 1995 - 2000
Performed project leadership and planning. Directed photo shoots, creating and directing projects from concept through completion. Print graphics, packaging design, product illustration, trade and retail print advertising, logo design and web design.
> Designed new food packaging lines for successful product launch for Foster Farms
> Created free standing insert for ConAgra Banquet Brands product cross-promotion
> Designed full-page magazine ads for Mrs. Friday's frozen seafood brands
> Led key project to revitalize and redesign product line for Creative Graphics gifts
> Created brandmarks, logos and identity systems for a broad range of businesses, research institutes, medical and industrial firms
[ EDUCATION ]
University of Oregon, Eugene, Oregon, B.F.A. Multimedia Design, cum laude
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