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East Division Marketing Manager
The Trust for Public Land
The Marketing Manager, East Division, provides marketing partnership and project management for the East Division of The Trust for Public Land. Works closely with the National Director of Marketing and other leaders in the marketing department to accomplish national and local marketing objectives.
Essential functions:
Field Partnership
 •Develop and execute marketing plans and programs to support the national and local marketing objectives in The Trust for Public Land’s East Division.
•Meet regularly with and advise State & Philanthropy Directors to understand marketing objectives and recommend appropriate marketing/communication plans and tactics. Support Philanthropy’s national and field office efforts to raise funds.
•Help local offices see how their work supports national communication objectives
•Guide annual marketing planning process (to be created) with state directors and philanthropy directors
•Write creative briefs that accurately capture strategy and considerations
•Manage the local execution of national marketing campaigns.
Internal Collaboration /Project Management 
•Work closely with internal marketing team including content, digital, PR, and design to develop measurable plans to drive stakeholder goals.
•Oversee workflow and budget areas across all assigned states.
•Project management: Manage the schedule, assets, approvals for all marketing deliverables in region
•Manage the production of state-focused brochures, invitations, and publications.
•Contribute ideas and content to TPL’s website, social media, newsletter and publications.
The Trust for Public Land
The Trust for Public Land
Job Details
Boston, MA 02108
Employment Status
Full-time, On-site, Permanent position
Mid-level, Junior
Project Management, Media Placement
Print, Marcomm
POST DATE: 10.06.2017
The Trust for Public Land

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