I CREATE SUPERIOR COPY TO CATCH, HOLD, AND PERSUADE YOUR AUDIENCE TO ACT. If you want your message to stand out and increase revenue, I'm your man. I'm a Print and Interactive Copywriter with 13 years experience and a roster of national clients including BMW North America, MasterCard, AOL, Citi, NetJets, CibaVision, Curel, Jergens, Ban, Adidas, Nike, Volvo Penta, Discovery Channel, Target, and American Express. I specialize in bold, attention grabbing concepts and copy. I’m looking for part time and freelance work with agencies, design firms and private clients. Art Directors find me a great team player. Hire me today and benefit from my broad range of experiences in the advertising, marketing, and design industries. I'm also a Web Journalist & Advertorial writer. See Sample PDFs. Since 1999 I've been creative director of Skylab Inc -- a boutique agency -- serving national and local clients. (www.skylab-inc.com). With Skylab, I’ve worn every hat from business development and marketing manager to art director and prepress artist. My areas of expertise include: • Traditional branding (print, video, retail environments and promotions). • Website development, Social Networking, online advertising (content, architecture, design and banners). • Corporate communications (brochures, annual reports and technical writing). • Guerrilla marketing (site-specific advertising and non-traditional media).
SKYLAB INC NEW YORK, NY………………………………………………1999 - Present FOUNDER AND CREATIVE DIRECTOR Boutique advertising agency specializing in bold, high-energy advertising and marketing copy for: • Traditional branding (print, TV, retail environments and promotions). • Website development and online advertising (content, design and banners). • Corporate communications (brochures, annual reports and tech writing). • Guerrilla marketing (site-specific advertising and non-traditional media). Efficiently facilitate projects from concept to completion by: • Generating creative ideas that meet strategic objectives and client standards. • Coordinating external resources and personnel. • Managing tight deadlines with fiscally appropriate solutions. Technical skills include: • Creative, investigative and professional writing. • Art direction, graphic design, digital imaging and illustration. • Dynamic web design and editing. Clients include: • Discovery Channel • Kangol • Jasc Software • Nike • Volvo Penta • Arctic Cat • Adidas • Target Corporation • American Express DOTGLU NEW YORK, NY FREELANCE COPYWRITER……………………………………………...Feb 2006 - Oct 2006 Selected contributions: • Developed concepts and writing for banners, microsites, viral video, identity, games and new business pitches. • Developed concept for an exciting, treasure hunt across Europe reality game and webisode series for Citibank entitled “Citicard Challenge.” Clients include: • BMW North America • NetJets • Citi • Jergens • Biore • Ban MRM WORLDWIDE NEW YORK, NY FREELANCE COPYWRITER………………………………………………..Jan 2006 - Feb 2006 Selected contributions: • Developed banners and a microsite for the “Win $1000 a Month” MasterCard campaign. • Worked with a team to create a microsite for the MasterCard “Write Your Own” ad campaign. Clients include: • MasterCard SPACE150 MINNEAPOLIS, MN………………………………………………2005 - 2006 FREELANCE COPYWRITER Selected contributions: • Developed concepts and writing for web applications, sitelets and web marketing. • Analyzed Space150’s web presence and offered a solution called “Space150 in 20 Seconds,” designed to sell the company’s services to the most sought after clients. Clients include: • Target Corporation • Best Buy • Orlando Magic • The Boomer Coalition • Discovery Channel PERISCOPE ADVERTISING MINNEAPOLIS, MN……………………………2004 - 2005 FREELANCE COPYWRITER Selected contributions: • Researched the target markets, competitors and past advertising initiatives of each client and translated findings into clear, concise creative briefs. • Collaborated with creative directors to develop a clear, consistent brand strategy. • Identified ways by which to expand business with new and existing clients. Clients include: • Caribou Coffee • Marshall Field’s • MasterCraft • Buffalo Wild Wings • Volvo Penta• Arctic Cat POPULAR FRONT MINNEAPOLIS, MN………………………………………1997 - 1999 COPYWRITER & GRAPHIC DESIGNER Selected contributions: • Collaborated with the principals to help grow this small, award-winning print and web marketing firm. • Worked with marketing personnel to establish a brand strategy. Designed and wrote promotional packages and brochures to generate new business. • Mastered color correction, digital imaging and prepress. Clients include: • PBS • Target Corporation • Marshall Field’s • Microsoft • American Express Training & Awards....................... EDUCATION • B.A. English 1994 Macalester College • Self-Designed English Major: Creative Communications –– Film, Graphics, Literature • Double Minor: Journalism, Creative Writing AWARDS • 2007 Scriptapalooza Semi-Finalist for "Curb Your Enthusiasm" teleplay "Salute!" • 2003 Aurora Awards • 2003 Publishing Excellence Awards: Minneapolis Saint Paul Magazine • Phi Beta Kappa • Earl Ward Outstanding English Major • Portfolio available upon request • References available upon request.