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Talent Profile
PROFILE/RESUME
Javier Canez  
Art Director/ Graphic Designer
 
As a creative professional with several years of experience designing a full range of B2B and B2C marketing collateral in education, service and retail sectors.  

I've been successful in contributing to the success of a company through smart and effective print and digital collateral – leveraging strength of services and products while improving customer loyalty and brand awareness. My strength lies in understanding client objectives, executing proper research and designing solution-minded collateral which generates positive response and increases company revenue. 

Experienced in the concept and design of brochures, catalogs, ads, direct mail campaigns, media kits, front end web design, eblasts, logos, postcards, tradeshow booths, illustration and apparel graphics – all of which make me  a well-rounded and versatile designer. 

A valuable creative team member with a strong work ethic, resourceful and can work independently. Experienced leading teams in developing various design solutions for complex business problems with great success. I thrive in a fast-paced environment with the confidence and ability to juggle multiple projects while maintaining a calm approach. Comfortable presenting ideas to upper management. Works quickly and efficiently to meet deadlines. 

I bring a positive approach and a mature design sense to my work. Clever and dynamic imagery are two of my design personalities.


A highly skilled and mature designer with an outstanding work ethic.
Resume
Experience

Principal 
Cañez Design, CA  
• Meet with clients to discuss project objectives, strategy, budget and production schedule 
• Concept and design of logos, brand guides, brochures, ads, direct mail, retail collateral, restaurant advertising, eblasts, web page design, eblast, political campaign mailers. Character development and illustration
• Present illustrated and digital concepts for review and approval
• Image manipulation, color correction and production of all digital files
• Coordinate with print vendor and attend press check

Lead Senior Graphic Designer
Modern Postcard, Carlsbad, CA
• Concept and design of multi-touch direct mail campaigns focused on customer retention and acquisition
• Execute extensive research of targeted audience and response points then moving to design effective direct mail collateral     
• Lead and mentor other graphic designers in the development of concepts, design and style explorations
• Initiated the development and completion of company style guides and branding considerations
• Motivate and mentor staff designers 

Publications Specialist
University of California, San Diego, CA 
• Concept and design of event and departmental collateral used in the promotion of University programs
• Work with in-house copywriter to develop appropriate design and messaging solutions
• Meet with Art Director to discuss project objectives and creative direction 
• Prepare all digital production files, meet with print vendors and attended press checks 
	 
Graphic Designer
USA Marketing, Oakland, CA
• Design print and merchandise artwork used in the promotion of corporate clients
• Freehand and computer assisted Illustration of original characters and vector artwork
• Production of digital files for various image placement on a variety of merchandise

Assistant Art Director
University of Southern California, Marshall School of Business, Los Angeles, CA
• Art direction and design of various School collateral used to attract top-tier students and professors to the 
Marshall School of Business
• Assist in the design and production of the Marshall Magazine  
• Supervise photo shoots and attend press checks for the Marshall Magazine
• Interview and secure freelance photographers and illustrators for special projects
• Serve as the Marshall School identity steward for administration and student groups


Education

Otis College of Art and Design
Los Angeles, California
Bachelors of Fine Arts - Communication Design and Illustration

Course Work
Loyola Marymount University
University of California, Los Angeles
University of Southern California
California State University, Los Angeles
Javier Canez
Seeking
Full-time, Part-time, On-site, Off-site, Permanent position, Freelance/contract
Experience
Senior
Skills
Art Direction, Design
Industry
Marcomm, Print
POST DATE: 07.30.2019
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Oceanside, CA
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