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Talent Profile
Wendy Reynolds  
Art Director, Senior Designer
Hello I'm Wendy! As a seasoned Art Director, I'm accustomed to working with creative briefs and turning them into smart designs. I have loads of experience working closely with clients, contractors, and vendors. I have a solid track record meeting deadlines as an independent and team player. I'm looking to join a dynamic and fun Creative Team. What you can expect from me to bring to the team is positive energy, a healthy work ethic, and an abundance of creative competence. My most suitable and desirable positions are: Art Director or Senior Graphic Designer.

Adobe InDesign
Adobe Illustrator
Adobe Photoshop 
Adobe Acrobat
Microsoft Word


Brand design
Marketing design
Large format design 
Package design
Design production
Attention to detail
Works well independently 
Works well with a team


February 2019 – August 2019
Mint SF, San Francisco
Art Director (remote from San Diego)
•  Exclusively worked on marketing collateral for a start-up organic hemp and CBD oil company, RE Botanicals, located in Denver, CO.
•  My involvement included design and production on projects such as trade show booth graphics, brand guidelines, online/email promotions, icons, spec sheets, welcome kit, blog banners.

September 2018 - February 2019, September 2016 - September 2017
VMware, Palo Alto
Designer (remote from San Diego)
•  Worked closely with clients and vendors to design and produce several event and trade show booth graphics.
•  Effectively designed eye-catching visuals for marketing and corporate collateral, such as program identities, logos, diagrams, and infographics.
•  Created corporate collateral guidelines for the workflow process.

December 2015 - September 2016
Hero Marketing, San Francisco
•  Conceptualized and designed marketing campaigns, digital emails, digital banners, direct mail, and sales kits.
•  Project production on continuous marketing and advertising for clients in the corporate, high-tech, financial, and health care industries.

July 2014 - September 2016
Freelance, San Francisco Bay Area
Senior Designer
•  Ongoing design and production projects including brand guidelines, marketing collateral materials, restaurant signage, annual reports, publications, storyboards, emails, banners, and mobile. Projects included both print and digital design.

March 2014 - July 2014
Plum Organics, Emeryville
•  Evolved package designs for organic food CPG products.
•  Collaborated with Creative Director and design team on marketing materials, icons, POPs, ads, and banners. Projects included both print and digital design.
•  Explored design concepts for new programs such as customer loyalty memberships and philanthropy promotions.
•  Created extensive competitor and internal design audits.

October 2012 - September 2013
The Climate Corporation, San Francisco
•  Collaborated with marketing and web design teams on extending the corporate brand to new products and services such as logo families and collateral materials.
•  Managed and created the majority of the marketing collateral materials, as the sole designer for marketing.
•  Developed and implemented project process for marketing and design departments.

May 1997 - September 2016
Olive Design, San Diego, San Francisco
Principal, Chief Executive Olive, Creative Director
•  Oversaw and managed all aspects of creative projects including new business development, strategic planning, marketing efforts, conceptualizing, art directing, print production, and press checks. 
•  Established long-term, trusted relationships with clients, vendors, contractors, and design professionals.
•  San Francisco International Airport Special Event: 
Teamed up and collaborated with event planning company to promote the opening of the International Terminal. Designed and printed interactive “passports” for the event, along with advertising and other promotional materials. The event drew in 50,000 attendees. 
•  San Francisco Mayor’s Office Outreach Campaign: 
Strategized and collaborated on launch of a citywide outreach campaign to bring awareness to local businesses and employees about updated labor laws. Created ads for 30 bus shelters, as well as brochures, newspaper ads, flyers, and posters with all deliverables in four languages.
•  Tenderloin Neighborhood Development Corp. Fundraiser Events:
Designed event collateral materials, specialty items, banners, and outdoor advertising for annual fundraisers consistently for 11 years. Our best fundraiser event brought in donations over $250,000.


San Diego State University
BA Art/Graphic Design, Major
Journalism/Advertising, Minor


Member, Toastmasters
Member, AIGA
Volunteer, AIGA, Studio 5, Design Instructor
Volunteer, Trips for Kids
Volunteer, L.I.F.E. Argentina
Wendy Reynolds
Full-time, Part-time, On-site, Off-site, Permanent position, Freelance/contract
Art Direction, Design
Print, Marcomm
POST DATE: 11.15.2019
San Diego, CA
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