After a career in all kinds of advertising (business-to-business, consumer, print, radio, TV, digital), I eased out by working part-time for New York Road Runners Youth & Community Services division (a large NYC non-profit). For them I wrote web content, html e-mails, newsletters, sliders, Youth Running Passports, event programs, you name it! 

Currently residing in Wilmington, NC, and working on a novel, memoir, and writing about my recent eye surgery. (Look Ma, no glasses!)

Not really looking for work. But if you have something interesting that's not physician-focused, feel free to get in touch.

Work Experience:

Currently employed part-time by NY Road Runners (the marathon people) in their Youth & Community Services division, writing for kids and adults on a humongous variety of projects, digital and print. Interested in additional projects and/or similar position outside of New York City. 

Pharmaceutical Advertising Experience, Freelance:

Extrovertic, CRM for Vertex INCIVEK (hepatitis C).

Euro Chelsea/H4B various freelance assignments at my previous company

Draftfcb
Client: Pfizer Arthrotec CUE project (interactive detailing)

The Cementworks
Client: Ethicon (devices for women’s health)

Juice Pharma
Client: Merck Gardasil (HPV vaccine for girls and women)

Euro RSCG Life Chelsea, Copy Supervisor, 10/03 to 2/09
Clients: Wyeth Synvisc, Wyeth Effexor XR, Zosyn, Protonix

Vital Healthcare Communications (part of Saatchi), Copy Supervisor, 6/02 to 10/03
Clients: Wyeth Altace, Prempro, and Altana Alvesco

Lyons, Lavey, Nickel, Swift, Copy Supervisor, 1/99 to 5/02
Clients: Pharmacia Women's Healthcare: Lunelle, Depo-Provera, Cleocin. Pfizer Zoloft and Zyrtec. Sankyo-Pharma WelChol Tablets and Benicar

Adient, Wayne, NJ, Senior Copywriter, 4/97 to 12/98
Clients: Warner-Lambert Consumer Healthcare, Zantac 75 

GTFH/Grey Healthcare Group, Freelance, 1995 to 1997
Clients: Johnson & Johnson • MERCK Pepcid AC/Mylanta AR; P&G Oil of Olay Daily UV Protectant; Ivory Moisture Care Skin Conditioning Bar, Aleve, Soothing Vicks 44; ASACOL; Folgers Naturally Decaffeinated Coffee; Melzone (melatonin supplement); Metamucil; Massengill

Capabilities:
Conceptual health care and pharmaceutical advertising in print, interactive, collateral, and direct response in all media to physicians, pharmacists, nurses, sales reps, patients, formulary committees, etc.
 
Accomplishments Include:

•Making problem accounts run smoothly
•Creating www.zosyn.com 
•Conceptual partnering with Art Directors
•Supervising junior and freelance copywriters 
•Co-writing and creating tactical presentations
•Developing message flows and concepts for new    business pitches and market research
•Relaunching Synvisc and Zantac 75; launching Lunelle
•Writing creative work plans in tandem with Account Services
•Interpreting published clinical articles and other data for marketing and detailing purposes
•Writing e-details, flash mails, visual aids, flash cards, slim jims, journal ads plus backgrounders/road maps
•Writing and performing in instructional audios for Warner-Lambert sales force
•Writing article summaries, examining/waiting room posters, convention billboards, and sales meeting materials including key notes, assessment testing, preparatory letters, role plays, etc. for Warner-Lambert sales forces
•Attending numerous Warner-Lambert and Pfizer conventions and sales meetings; working with sales people to polish their presentation
•Extensive studies in communications skills at SVA and with Brooklyn and CA Non-Violent Communication instructors