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Talent Profile
PROFILE/RESUME
Andrew Rosseau  
Art Director / Creative
Art Director/Creative Thinker with vibrant design concepts, abstract approach to problem solving and innovative strategies for online and print delivery.

I have worked with national big box retailers like Tower Records • Books • Video and PetSmart on point-of-purchase, package design, advertisements and store openings. I have also worked in the B2B health & nutrition space while working at Informa Markets as an Art Director. I worked nine years on Natural Products INSIDER and Food Insider Journal brands that are the leading information source for marketers, manufacturers and formulators of dietary supplements, healthy foods and cosmeceuticals.

I am currently working with TotalCX software company that combines AI, automation technology and an award-winning phone system with call performance training and people power to help automotive dealers identify and respond to service issues and sales opportunities in real-time.

I am equally comfortable working individually and as a member of a design team. I currently mentor and help establish graphic principles insight among my design and marketing team members.
Resume
WORK EXPERIENCE

TotalCX - Houston, TX 
Creative Designer - April 2022 - Present - Full time remote

TotalCX combines AI, automation technology and an award-winning phone system with call performance training and people power to help automotive dealers identify and respond to service issues and sales opportunities in real-time.

Job Responsibilities:
•  Serve as lead creative on assigned priorities.
•  Work with Marketing Operations Manager to make sure creative goals are met.
•  Define consistent elevated creative vision for content.
•  Collaborating with related lines of businesses to produce stronger, more effective creative, campaigns processes.
•  Developing as well as producing promotional creative for launches, promos, image campaigns, upfront presentations, special events and all creative tactics.
•  Oversee creative deliverables to fulfill needs requests in a timely manner.
•  Events show graphics
•  Powerpoint presentation templates
•  Company newsletter
•  Social media and web banners
•  Internal documents
•  Sales materials
•  Infographic and diagram

Informa Markets - Phoenix, AZ
Art Director, Health & Nutrition - October 2014 - April 2022 - Hybrid

Health & Nutrition, Art Director and B2B brand manager for Natural Products INSIDER and Food Product Design magazine, an Informa Markets media brand servicing the manufacturers and formulators of dietary supplements, healthy foods and cosmeceuticals.

Job Responsibilities:
Branding and production of the print and digital magazines, white papers, digital infographics, social media, sales sheets and marketing materials, presentation folders, PowerPoint presentation templates, web banners and advertisements.
•  Excellent time and project management. Resilience to perform under pressure and deliver high-quality work amidst tight and stressful deadlines.
•  Strong problem solving and organizational skills.
•  Ability to work independently or with teams, a self-starter.
•  Highly creative problem solver in both thinking and execution.
•  Creatively take ownership of a brand and development.
•  Strong and confident communication and influencing skills, able to build effective working relationships.
•  Strong knowledge and understanding of marketing design and layout.
 
VIRGO Publishing - Phoenix, AZ 
Lead Art Director - July 2005 - October 2014 - On-site  
 
Job Responsibilities:
•  Working with editorial on magazine issue cover and overall design concept.
•  Print production from conceptual design, page production, editorial corrections and updates to completion and uploading final pdf files to printer.

B2B Magazine Brands 
Inside Self-Storage Magazine - Premier Resource Center of Self Storage Professionals
Corporate Logo Magazine - The Voice of the Promotional Products World
Food Product Design Magazine - Innovation | Ingredients | Science  | Compliance

PROGRAMS: 

Creative Cloud Software: Adobe InDesign, Adobe PhotoShop, Adobe Illustrator, Acrobat Pro, Adobe Animate

Microsoft: Microsoft Teams, Outlook, PowerPoint, Word	

Web Program: Ceros, Gmail, Google Drive, Figma, Slack

Education: Associates of Graphic Arts

Mac and PC computer literate.


HONORS & AWARDS:
2016 - Ozzie Award, Honorable Mentions
Folio Magazine
November 2016
B2B Standalone Digital Magazine category: 
INSIDER “Creating Digestive Health Products” Digital Magazine and INSIDER “Supporting Sports Recovery” Digital Magazine
Andrew Rosseau
Seeking
Full-time, Off-site, Permanent position
Experience
Mid-level
Skills
Art Direction, Design
Industry
Advertising, Print
POST DATE: 02.04.2024
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Phoenix, AZ
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