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Talent Profile
Heather Bell  
Graphic Designer
I work with marketers to develop strategic creative cross-platform solutions that will engage new customers and breathe new life back into your brand. As a classically trained artist and designer, I'm fueled by curiosity for exploring new ideas and compassion to ensure my clients get exceptional end results. Strategy to production, digital to print, I deliver assets for clients in industries ranging from Technology to Healthcare, Financial to Automotive and everything in between.
5/2017 – Current
Design Director/Creative Consultant
Heather Bell Design, Inc.
Pentwater, MI

Projects include: identity & logo design, print ads, banner ads, email campaigns, website design, trade-show displays, event marketing, direct mail, sales kits, presentation graphics

Clients include: The Well Advertising-Chicago, Panduit-Chicago, Sysdig-Chicago, Storyteller Group-Chicago, Mitchell Planning-St. Louis, Alliance Development Group-San Francisco, Third Coast Coding-Chicago, Green Door Tavern-Chicago, Inspired Home Builders-Hart MI, Big Hart Brewery-Hart MI, Inside Out Modern Designs-Pentwater, MI

8/2005 – 5/2017
Design Director/Creative Consultant
Heather Bell Design, Inc
Chicago, IL

Umbrella clients: Isthmus Partners-San Francisco, Riverbed Technology-San Francisco, CVS/Caremark-Northbrook, Flood Testing Laboratories Inc-Chicago, Matrix Partners-Chicago, The Well Advertising-Chicago, Elite Communications Group-Northbrook, Euro RSCG 4D-Chicago, LoSasso Design-Chicago, Metzner Schneider-Dallas, KLM Creative-San Francisco, Quigley Simpson-Los Angeles, Direct Partners-Los Angeles

Project range: identity & logo design, package design, print ads, banner ads, email campaigns, website design, trade-show displays, direct mail, annual reports, sales kits, presentation graphics, catalogs, newsletters and POP displays for clients including Chase, Citi Group, JDRF, Warner Bros., Sears, Sony-SECA, International Hotel Group, Google,, Bowflex, McDonalds Corporation, International Trucking, Abbott Labs, LasikPlus, Toyoda and Tropiclean to name a few

11/2003 – 7/2005
Freelance Graphic Designer
Heather Bell Design
Los Angeles, CA
Umbrella agencies: Direct Partners-Los Angeles, CMg Design- Pasadena, And Company-West Hollywood, Douglas Danielle Inc.-Chicago
Project range: identity design, web site design, print ads, direct mail and interactive presentations for clients including Sony, EarthLink, PeoplePC, Pedigree, Lexus, Katahdin Film Productions and William Morris Talent Agency

5/2002 – 11/2003
Marketing Designer
Recreational Equipment Inc.
Seattle, WA
• Responsibilities included the development and brand management of all in-store marketing communications for 67 stores nationwide, public affairs and stewardship initiatives, retail operations marketing and special events collateral
• Projects included environmental graphics, item level signing, initiative signing packages, product packaging, catalog concept development, shopping bag design, point of purchase displays, interactive kiosk systems and ha¬ng-tag design
• Managed teams of freelance graphic artists and worked directly with senior management to insure all projects were on brand and strategically aligned with creative briefs
• Additional job skills required included photo direction, copy writing, editing, product illustration and icon design

7/2001 – 5/2002
Freelance Graphic Designer
Heather Bell Design
Seattle, WA
• Umbrella clients included Eddie Bauer Worldwide-Seattle, Recreational Equipment Inc.-Seattle, Onyx Software Corporation-Seattle and Douglas Danielle Inc.-Chicago
• Contract job descriptions included art direction, design direction, photo direction, print production, photo retouching and illustration
• B2B, B2C and retail projects included print ads, in-store signage, concept display illustrations, flat and dimensional direct mail, interactive presentations, dimensional illustrations, web site design and online advertising

1/2001 – 6/2001
Associate Creative Director
Douglas-Danielle Inc.
Chicago, IL
• Managed the creative development for several multi-million dollar accounts
• Responsibilities included creative direction, design direction, editing, production management, project management, account management and travel
• Projects included both online and offline creative for collateral, direct mail, web site enhancements, online advertising, micro-site development, interactive presentations, video direction and production for clients including Chase Manhattan Bank, Bank of America, Wachovia and SunTrust

9/1999 – 1/2001
Creative Director  |  Partner
bluefusion inc.
Chicago, IL
• Actively involved with clients, vendors, administrative activities, new business presentations and development
• Managed a staff of both creative and technical gurus
• Generated over $500K in billings as a start-up venture
• Project range included corporate identity programs, web site design, marketing collateral, interactive presentations and trade show display design
• Successfully executed the bluefusion marketing program, which included identity design, marketing materials content and design, presentations, award winning flash development and web site design

7/1996 – 9/1999
Art Director
Slack Barshinger & Partners
Chicago, IL
• Art directed and designed from strategy to production, award winning, fully 
integrated B2B marketing communications programs
• Project range included corporate identity programs, web site design, online 
advertising, print ads, sales collateral, media kits, interactive presentations, 
trade show display design and POP materials for clients including Illinois Power, Tropicana, InterAccess, NutraSweet, Gatorade, Dean Foods, CompuThink, 
ACNielsen, B2Bworks and Monsanto 
• Instructed training classes for account management in PowerPoint
• Involved with the restructuring of job trafficking, routing, approval processes and streamlining production to assure all deadlines were met on budget

7/1994 – 7/1996
Illustrator  |  Production Artist  |  Graphic Designer
Condon Randis Advertising Art
Chicago, IL

9/1993 – 5/1994
Intern Graphic Designer  |  Animation Artist
Emmis Broadcasting Corporation
Chicago, IL
Heather Bell
Off-site, Freelance/contract
Design, Pre-Press
Marcomm, Exhibit
POST DATE: 11.24.2020
Pentwater, MI
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