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Talent Profile
PROFILE/RESUME
Cheri DeBusk  
Art Director | Designer
 
Versatile, dedicated and accomplished professional delivering graphic design, art direction, visual design, project management, marketing support, and strategy solutions to advance companies in achieving business objectives and goals through compelling creative and proven customer engagement.
Resume
Cheri DeBusk | Resume

PROFESSIONAL EXPERIENCE:

Creative Lead, eBay Business team in North America Creative | Alliances Management Consulting, Inc.
2019 – Current
Creative team lead role in managing a team of visual designers on eBay NAC Business design team, partnering within the creative team in development and guidance of visual design generation and assets. Responsible for art direction and communication development across relevant touch-points, advancing the effectiveness of multiple creative requests.
• Partnering with copy and photography leads with brainstorm ideas and thought processes.
• Delivers clear creative feedback and guidance to internal stake-holders, external agencies and partners.
• Collaborates effectively with internal and agency partners including strategy, creative, regional, and global teams.
• Works across client teams (buyer, seller, verticals, brand, strategy, development) in producing top-notch, cross-disciplinary interactive work while ensuring the creative execution supports the brand strategy.
• Co-oversee the creation of campaign concepts, video development, and seller style guides, as well as the quality of creative materials from presentation through final production. 

Sr. Graphic Designer | Integrated Device Technology, San Jose CA
2017 – 2018  
Full-time creative lead on corporate marketing and communications team providing design solutions and deliverables for print, web, responsive, social media, demand gen, tradeshow properties, product packaging kits, event materials, signage, photography, digital illustration, infographics, and presentations for the semiconductor tech industry. Provided art direction and ensured consistency of brand while supporting multiple internal business units located throughout the organization in North America, EMEA, and APAC geographic regions.

Art Director | Varian Medical Systems, Palo Alto CA
2015 – 2016
Art Director and designer on Varian Oncology Systems marketing communications team providing internal creative support with print, web, digital display, interactive, presentations, and requests including marketing and event collateral, product brochures, newsletters, advertisements, iconography, banners, brand guideline updates, and landing page designs. 
• Primary art direction support for Varian's EMEIA international regions. Managed and art directed external agencies and creative resources while ensuring quality control and delivery of digital and printed assets. Assisted with digital asset management processes and updating procedures.

Creative Services Graphic Designer | ServiceNow, Santa Clara CA 
2014 – 2015
Supported 28 internal clients with print, web, interactive, mobile, social and digital media requests and deliverables as a consulting contractor.
• Designed and produced numerous trade show event properties, signage, white papers, case studies, data sheets, infographics, online and print ads, website and mobile banners, conference guides, icons, decks, PPT presentations, and brand guidelines.
• Provided art direction of outsourced materials with external agencies. Managed digital assets and templates.
• Directed roving photography and video teams during offsite conference events for capturing visual content.
• Collaborated daily with brand and CS team interlock to ensure consistency of brand experience in fast-paced and changing environment supporting the organization’s continual growth factor.

Senior Graphic Designer | eBay Inc., San Jose CA
2010 – 2014, eBay Creative Team in Relationship Marketing and eBay Global Brand Strategy Marketing Team as a full-time contractor.
• Lead designer for eBay’s home page graphics, landing pages and email campaign program deliverables in support of buyers, sellers and loyalty marketing internal business units including eBay Deals, Electronics, Motors, Collectibles, Fashion, as well as eBay Community, eBay Companies and affiliate sites.
• Cross-team collaboration with content and program managers, copywriters, internal clients, merchandisers, UX, UI, marketing operations and web developers for devising optimal user experiences.
• Created final assets for seasonal and integrated marketing campaigns across a variety of site placements and email programs while upholding brand guidelines. Supported C-level executives with rapid requests.
• Ensured consistency of brand experience through strategic, innovative, and compelling design.
• Team contributor raising eBay’s rank from 36 to 28 in world top global brands ranked by Interbrand in 2013.
• Proficient at diagnosing customer needs and business objectives, creative briefs, schedules and project plans while multi-tasking independently in fast-paced environment on a compressed schedule.

Senior Graphic Designer | Teachers’ Curriculum Institute (TCI), Mountain View CA
2007 – 2010
Joined this book publisher and online learning company as a contractor in producing effective educational program materials for teachers and students which included lesson guides and manuals, student text books, flip books, presentation visuals, work books, and interactive desk maps for print and online education for use in classrooms worldwide. Collaborated with editors, illustrators, mapping specialists and in-house production team. Each program contained multiple published book components. Produced books for three K-5 programs.

Senior Graphic Designer | Sakata Seed America, Morgan Hill CA
2004 – 2006
Created product marketing materials for this global food and garden seed developer ranging from product data sheets, brand identity and collateral to presentations materials, catalogs, and event graphics. Contract assignment was extended from 6 months to 2+ years as an independent creative resource.

Art Director and Designer | DeBusk Design, Santa Clara CA
1999 – 2010, 2018
• Independent contractor retained by diverse companies to provide entire lifecycle phases of work from concept to final delivery of design solutions for print, web, online, packaging, events, interactive, and mobile.
• Collaborated with clients on best practices and implementation strategies with respect to deadlines and budget constraints.
• Acquired new business, maintained accounts, and cultivated relationships with clients to secure repeat business.
• Coordinated business marketing initiatives and performed accounting functions required for successful small business management. Provided freelance creative support to agencies as a resource.

Various clients listed below:
Adobe, American Red Cross-Bay Area Chapter, Artisan Components, Atmel, Cavium Networks, Cinnabar Winery, Echelon, Freedom Technology Media Group, Heathen, Micrel-Synergy Semiconductor, NTK Technologies, Inc., NEC Systems, Inc., Sakata Seed America, Inc., Stanford University Stroke Center, Teachers Curriculum Institute, Inc (TCI), Vaisala Inc., Ziosoft Interactive

Senior Art Director | Metro Design Center, Saratoga CA
1997 – 1999 
• Spearheaded art direction and graphic design services for marketing and brand. 
• Collaborated directly with clients to foster partnerships and service support.
• Trained new hires in agency protocol, onboarding processes and client brands.
• Managed direct reports and contributed to employee performance assessments and hiring initiatives.
• Boosted new client acquisition by 20% during employment.

EDUCATION:
University of Illinois at Chicago, Chicago IL | Bachelor of Arts, Graphic Design, Cum Laude

TECHNICAL:
Mac and PC Windows: 
Adobe Creative Suite and Creative Cloud InDesign, Photoshop, Illustrator, Acrobat Pro, Dreamweaver, QuarkXPress, Microsoft Office, Excel, Word, PowerPoint, Outlook, Pages, Basecamp, HTML, CSS

PROFESSIONAL RECOGNITION:
Recognized by the Western Publishers Association annual awards event in multiple categories.

URLs: 
www.creativehotlist.com/c-debusk (online portfolio collections)
www.linkedin.com/in/cheridebusk
Cheri DeBusk
Seeking
Full-time, On-site, Off-site, Permanent position, Freelance/contract
Experience
Senior
Skills
Art Direction, Design
Industry
Print, Web/Multimedia
POST DATE: 03.15.2019
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Santa Clara, CA
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