WRITING / PRINT DESIGN / PRINT PRODUCTION / PHOTO EDITOR

Writer/Producer for television, feature films and radio spots, ad campaigns, branding, promotions, commercials, PSA’s, creative presentations, press releases, publicity materials, and eBlasts.

Print Design, Print Production and Print Production Management, Photo Editor and Art Direction for photo sessions. Concept, design and production for ads, multimedia campaigns, branding and corporate identity, creative presentations. Project Management and Project Coordination.

DESIGN and PRODUCTION
At major, national ad agencies, design firms and in house marketing departments, working on Fortune 500 clients. Creative concept, design, print production for creative presentations and pitches, branding, corporate identity, multimedia campaigns and new business presentations. Ads, brochures, direct mail, catalogs, promotional materials. POP, POS, OOH, and trade show exhibits. Art direction for photo sessions. Skilled with typography and designing with type, creating logos, icons, and titles. 

PRINT PRODUCTION MANAGEMENT
Printing estimates and bids, print buying and negotiating rates, set-up production timetables, create and manage production schedules, QC and review proofs, handle press checks for printing) including travel across the US and Canada for press checks. Direct response and direct mail experience working with mailing lists and mailing houses.
     Manage, coordinate and traffic jobs as they move through production: from Prepress to on press, through bindery, finishing, fulfillment, shipping, and mail departments. QC jobs, check bluelines and color proofs, proofread, on press checks. Troubleshoot projects, customer service, coordinate vendor buyouts, work with Sales Representatives, clients, Designers through to delivery.

PROJECT MANAGEMENT and COORDINATION
Manage large projects, coordinate with Designers, production and other departments to smoothly move jobs through to finish and delivery. Detail oriented, good at follow-up and follow through. Excellent communication skills (written, verbal), flexible, good working with people and easy to work with. Communicate, collaborate and coordinate as part of a team to develop and implement projects, ensure quality. Proactive problem-solver, good at trouble shooting, keeping jobs on track, on budget and deadlines met. Multitasking, juggling priorities and heavy workloads. 
     Work with clients, vendors and offices in the US, Canada, Australia, New Zealand, South Africa, United Kingdom and Singapore on large projects to produce overseas editions of catalogs, advertising campaigns and materials. Manage production timetables and workflow for all countries and departments. Coordinate shipments of artwork, production files and printing proofs worldwide. Communicate and coordinate information, status reports, job needs, deadlines, job requirements and specifications. Traffic and route jobs for approval, secure missing images, artwork, copy or information needed and approvals from all offices and vendors.

PHOTO EDITOR
Negotiate rates and usage, contracts, photo research and select images for large projects and entire creative department. Find new vendors and image resources (including tourism bureaus around the world) for stock photos and original photography. Purchase photography for worldwide use in seven countries and seven editions.

WORK EXPERIENCE

DESIGN & PRODUCTION
Easton Diamond Sports, Thousand Oaks, California | Nov. 2018 to present | Nov. 2017 to July 2018
Design and production through pre-press and printing of catalogs: USA and Canada editions, Team Equipment edition, printed and digital online versions. Baseball and softball products: baseball bat product lines, baseball gloves, batting gloves, bags and backpacks, Catcher’s Protective gear, batting helmets, training aids and apparel.

DESIGN & PRODUCTION
Los Angeles, California | 2011 to present | 2003 to 2006
Designer with hands-on production skills. Print production (working with style guides, style sheets, templates, color profiles) through pre-press. Photo montages, retouching, color correction on images. 

• ADVERTISING AGENCIES: Davis Elen, Ignited Minds, CDMG (Creative Direct Marketing Group), Bozell, Inc., Dailey & Associates, Lintas/Campbell-Ewald, Admarketing, Ketchum Advertising, TBWA Chiat/Day, JGMC, Krupp/Taylor (Direct Response Division of ?Foote, Cone, Belding); Dunn, Reber, Glenn, Marz in Las Vegas, Nevada; Sargent & Berman

• MAJOR ACCOUNTS: Fox Cable Networks, MGA Entertainment, Alpha Beta Stores, Bridgestone Tires, Chevrolet cars, Hilton Hotels, Hunt-Wesson Foods, Princess Cruises, Rockwell International, Valley National Bank of Arizona, American Honda, MCA/Universal, Nissan Motor Corporation of America, Raven Industries (hot air balloons), Kaufman & Broad (real estate divisions), EarthCoco (coconut waters and coconut products packaged goods), Zero Motorcycles (electric motorcycles), NTS Works (electric-assist bicycles), Paul Mitchell Systems, Guitar Center, Musicians Friend, Viking River Cruises, Journese, Pleasant Holidays, The Robb Company, Stellar Image

SR. GRAPHIC DESIGNER, Uniworld River Cruises, Los Angeles, California | 2005 to 2011

SR. ART DIRECTOR, Nationwide Advertising Service/Los Angeles (division of McCann-Erickson WorldGroup) | 6 years

SR. ART DIRECTOR, Evans Group/Los Angeles | 2 years
Co-manage Art and Production Departments staff of 14 Art Directors, Jr. Art Directors, and Production Artists.

EDUCATION: Art Center College of Design, Los Angeles, California | University of Colorado, Colorado Springs, Colorado

SKILLS: Adobe Creative Suite CC (InDesign, Photoshop, Illustrator, Acrobat, Bridge), Quark. Skilled with typography and designing with type, creating logos, icons, and title art. Photo research and image selection. Mock-ups for prototypes, packaging, displays and comps (hand skills with Exacto knife, spray glue and Xyron adhesives). Mac OSX.

ADDITIONAL SKILLS: Customer service, interfacing with clients. Microsoft 365 and Office: Word, Excel, PowerPoint, Outlook. Final Draft. ?Data entry, working with databases, FTP sites, servers, SharePoint, Extensis Universal Type Server and Portfolio, Filemaker Pro, Easy Catalog. Setting up and implementing timetables and scheduling. Booking talent and crews; coordinating photo sessions. Working with vendors, negotiating rates and usage, securing competitive estimates and bids. Detail oriented, good at follow-up and follow through. Excellent communication skills (written, verbal), flexible, good working with people and easy to work with. Communicate and coordinate as part of a team to develop and implement projects, ensure quality. Proactive problem-solver, good at trouble shooting, keeping jobs on track, on budget and deadlines met. Multitasking, juggling priorities and heavy workloads.

AWARDS: Advertising Show (Art Directors Club of Los Angeles), American Advertising Federation (AAF) Show, Belding Awards (Advertising Club of Los Angeles), Lulu Awards (Los Angeles Advertising Women), Industrial Television Assoc. (Gold Medal), EMA Award (Employment Marketing Association), Athena Award (The One Club, Newspaper Association of America), Magellan Award (travel industry advertising)

MEMBER: CAPE (Coalition of Asian Pacifics in Entertainment)