Creative Services & Marketing professional with experience in advertising, promotion, graphic design and project management. Proven track record in developing collateral & advertising that improves brand awareness and recognition. Demonstrated ability to create collateral that appeal to target audiences and translate features into benefits Deadline driven and solution oriented project manager with the ability to take projects from initial concept to completion.
KEY SKILLS • Art Direction • Design & Production • Photo Direction • Photo Manipulation & Color Correction • Marketing & Promotion • Branding • Copy Writing/Editing • Project Management • Website Design • HTML • Website Management • Social Media Management • Pre-Flighting • Print Management PROGRAMS • In Design • Illustrator • Photoshop • Dreamweaver • QuarkXpress • Microsoft Office • Wordpress • Wild Apricot • Streamsend • Infusionsoft • Constant Contact • Campaign Logic • CoStar/LoopNet • ESRI • Regis EXPERIENCE Raymond James Investment Management, St. Petersburg, FL (2022-2023) • Create white papers, brochures, collateral and advertising; print and digital • Develop and execute design for webinars, seminars and accompanying materials • Design collateral and coordinate programs for conventions and trade shows • Video creation and editing; social media design The Florida Aquarium, Tampa, FL (2021 - 2022) • Create signage and graphics for new displays • Develop cohesive signage for off site exhibits • Keep track of exhibit graphics for update and replacement needs • Research, write and edit copy for marketing and display projects • Video creation and editing Freelance Graphic Designer (2020 - 2021) Self employed designer specializing in branding and promotion • Created identities, brochures, collateral and advertising; print and digital • Developed and executed advertising and marketing initiatives • Designed collateral and coordinated programs for conventions and trade shows • Researched, wrote and edited copy for marketing, advertising and newsletters • Developed and led creative teams; managed key vendor relationships Remington Nevada, Las Vegas, NV (2019 - 2020) Commercial Developer specializing in retail centers Graphic Designer/Marketing Specialist • Create collateral materials including brochures and flyers • Create and maintain graphic style and branding • Produce maps and aerials for presentations and printed use • Assist with property listings and email blast set up with CoStar/LoopNet CBRE, INC., Las Vegas, NV (2018 - 2019) Commercial Real Estate company Graphic Designer/Coordinator • Responsible for implementing the design, layout and production of marketing deliverables • Create digital and print collateral including brochures, flyers proposal, and presentations • Prepare art for web and print usage • Produce maps and aerials for presentations and printed use NEWMARKET ADVISORS, Las Vegas, NV (2010 - 2017) Commercial Real Estate company, specializing in retail space throughout Nevada Marketing & Creative Manager • Developed digital & print collateral to position Las Vegas as a premier business location • Designed and produced full range of collateral; reconciled collateral with current listings • Wrote copy for promotional and sales materials • Created & maintained graphic style & branding • Managed & maintained website and social media venues Freelance Art Director/Designer, Las Vegas, NV; Orange County, CA (2001 - 2012) Self employed designer specializing in identity, branding and collateral materials • Created identities, brochures, collateral and advertising • Designed web sites, e-blast templates and other online/digital work • Developed and executed advertising and marketing initiatives • Designed, produced and coordinated materials for conventions and trade shows • Researched, wrote and edited copy for marketing and advertising materials • Developed and led creative teams; managed key vendor relationships OTHER EXPERIENCE Art Director/Graphic Designer (Pro bono) CCIM Southern Nevada, Las Vegas, NV CREW (Commercial Real Estate Women) Las Vegas, Las Vegas, NV (2014 - 2017) Art Director/Marketing Manager • Developed marketing & advertising to increase group recognition and awareness • Expand identity and presence through marketing and advertising materials • Developed and created advertising program for annual charity event • Researched and developed promotional materials, press releases and quarterly newsletter • Managed and expanded group’s social media presence EDUCATION Bachelor of Arts Degree – Graphic Design, Western Illinois University, Macomb, Illinois PROFESSIONAL DEVELOPMENT Supervisory Certificate Program; Irvine Valley College Managing Creative Services – Maria Piscopo; Creative Services Consultant The Art of Art Direction – Greg Paul; Brady & Paul Communications, Inc. Web Design – New Horizons; Anaheim, California Photography for Advertising – San Diego, California Linked In Learning Social Media Marketing: Real Estate SEO: Social Media Writing a Press Release