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Director, Digital Strategy (0404)
University of California Office of the President
Director, Digital Strategy (0404)

University of California Office of the President

Requisition Number: 20180407

Work Hours: Monday-Friday, 8:00am-5:00pm

Percentage of Time: 100

Location: Oakland, CA

Posting Salary: Salary commensurate with experience.

Position Summary:

Reporting to the AVP for Communications and Marketing (currently vacant role), the Director of Digital Strategy is responsible for conceiving, developing and executing the digital strategy across UC's systemwide websites and digital properties. It is based in Oakland, at UC's systemwide headquarters.



Duty 1: Strategic Planning and Management: Develop overarching digital strategies and implement plans by working with staff, colleagues across the Office of the President and the UC system (campuses, labs, medical centers) to identify institutional needs for flagship websites.

Duty 2: Support best practices for leading-edge web design, user interface and user experience. Remain current on best practices in digital communications and web accessibility.

Evaluate and integrate new and evolving platforms and tools to reach and engage new audiences as well as deepen connection with existing ones. 

Duty 3: Identify clear metrics supporting goals and objectives across all UC platforms. Gather, interpret and report analytics and provide insights based on this data. This will include metrics insights and reporting for areas of the enterprise like advocacy, admissions and news.
Function:Establish Goals

Job Requirements

Bachelor's degree in related area and / or equivalent experience / training. Minimum 8 years' experience in digital strategy, communications or related field.

Proven experience and results accompanied by strong knowledge of all aspects of digital communications, including project management, design, various media such as audio and video, and long and short range strategic planning.

Strong understanding of user- and design-centered digital methodologies driven by qualitative and quantitative data.

About us

The University of California, one of the largest and most acclaimed institutions of higher learning in the world, is dedicated to excellence in teaching, research and public service. The University of California Office of the President is the corporate headquarters to the ten campuses, five medical centers and three Department of Energy National Labs and enrolls premier students from California, the nation and the world.

The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, age or protected veteran status.

Copyright ©2017 Inc. All rights reserved.

Please apply online at:
University of California Office of the President
University of California Office of the President
Job Details
Oakland, CA 94607
Employment Status
Senior, Executive
Management, Project Management
POST DATE: 10.08.2018

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