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Communications Manager
Practising Law Institute
Practising Law Institute (“PLI”), an innovative leader in legal education programs and services, is searching for a storytelling, brand building and content development professional to fill the role of Communications Manager. 
 
SUMMARY
 
Reporting to the Marketing Director, the Communications Manager will work closely with staff across the organization to understand the workings, product lines, and deliverables of each department and, in turn, develop effective written content that advances PLI’s mission and brand.
 
KEY RESPONSIBILITIES

•	Work with PLI leadership and Marketing Director to develop, execute, streamline, and elevate internal and external communications strategies, content plans, and processes to drive the PLI mission and brand. 
•	Lead PLI’s media relations efforts by managing press relations and materials, pitching and developing relationships with the media, and identifying opportunities to advance PLI through print and online publications. 
•	Produce a wide range of communications content including but not limited to press releases, presentations, web copy, social media messaging, blog posts, newsletters, and talking points. 
•	Assist with crafting brand positioning, brand voice, and key marketing message points. 
•	Support copywriting efforts across Marketing, Programs and other internal departments to ensure a cohesive brand voice and tone.
•	Craft and maintain a PLI writing style guide to ensure consistency and accuracy across all departments and platforms. 
•	Write and edit content for the PLI website.
•	Manage 5 to 6 annual tradeshows and events, including show logistics, timelines, and coordination across departments. Respond to RFPs for upcoming conferences and explore opportunities to showcase PLI at industry events.
•	Work closely with leadership to identify new thought leadership opportunities including external speaking engagements, articles, interviews, etc.
•	Be the story-telling ambassador to drive content marketing within the organization, to build strong relationships with members and customers and drive brand loyalty and understanding of PLI’s unique value proposition and history.
•	Keep abreast of media and marketing trends and apply insights to PLI communications strategy.
•	Special assignments for the President.
•	Other duties, as assigned.

QUALIFICATIONS AND REQUIREMENTS
•	BA degree in Communications, Journalism, Public Relations or a related field is required.
•	5 - 7 years of communications or public relations experience required.
•	Ability to execute simultaneously on multiple projects with tight deadlines and prioritize the workload.
•	Stellar writing and copyediting skills with a flair for storytelling. High comfort level writing for marketing, public relations, and other business audiences.
•	Experience publishing content through a content management system.
•	Knowledge and experience using media management and tracking tools.
•	A versatile self-starter and creative thin
Practising Law Institute
Practising Law Institute
Job Details
LOCATION
New York , NY 10036
Employment Status
Full-time, On-site, Permanent position
Experience
Mid-level
Industry
Education
POST DATE: 01.04.2019
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Practising Law Institute

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