Writing & Communications Specialist
TPG Architecture
The TPG Marketing & Communications group is a highly collaborative, energetic, and dynamic team working to enhance the reach and impact of TPG in the marketing place. The role of Writing & Communications Specialist is to help develop all external and internal communications. Possessing an exceptional writing ability, the Writing & Communications Specialist will be responsible for drafting project descriptions, marketing collateral, social media posts, and internal and external electronic communications.
RESPONSIBILITIES:
• Write project descriptions, personnel bios, and marketing collateral as required
• Work with Marketing & Communications Director and Managing Executives to establish a social media plan which is keyed to the firm’s mission, brand, and approved messaging
• Write and execute all social media content & Maintain Social Media calendar
• Manage TPG Intranet, Website, and internal announcements
• Serve as point person in coordinating materials and information with our PR Agency
• Assist in writing and executing all internal and external e-blasts
• Some responsibility for creating compelling presentations and engaging qualifications, proposals, and presentations using Adobe InDesign (approximately 20% of time), and assisting other Marketing team members as needed.
• Collaborate with project teams to develop proposal narratives and scopes of work.
• Assist with writing and proofreading all proposal content including cover letters, proposal responses, thank you letters, resume/bios, etc.
• Help manage/coordinate photography efforts, by attending photoshoots, gaining photography approvals for Social Media and Website
• Maintain all boilerplate files for department
• Update marketing collateral and project database
• Coordinate with Graphics team with close-out process, and any project information updates
• Assist in the coordination and execution of special events (promotion, photography, attending and managing events)
REQUIRED SKILLS & COMPETENCIES:
• Excellent knowledge of communication best practices as they pertain to the architecture & design industry. Good collaboration skills a must.
• Understanding of social media best practices
• Comprehensive knowledge of firm’s practice, clientele, goals, policies, and procedures.
• Basic understanding of A/E/C industry terminology and delivery methods
• Must be a self-starter and possess the ability to meet multiple deadlines while meeting quality standards and on-time delivery. May require overtime to meet deadlines, sometimes on short notice.
• Proficiency in In-Design, Photoshop, Microsoft Outlook, Word, Excel and PowerPoint, Instagram, Hootsuite, Facebook, LinkedIn and Twitter required.
REQUIRED EXPERIENCE:
• BA or BS in Communications, Marketing, Journalism or other related fields
• 3-5 years’ experience in a writing,