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Product marketing manager
Affinity Express
Open to candidates residing in the US.

Are you a B2B Adtech or Martech product marketer, someone whose career to date has been working with product and sales teams on bringing advertising products to market?

About the Job 
•	Leverage your B2B experience to partner with product management to understand the value of our products and evangelize them both internally and externally
•	Support sales teams with sales/buyer enablement materials (sales process mapping, emails, decks, collateral, social selling tools, other tools as needed)
•	You’ll develop highly-differentiated product positioning and bring that to market by enabling our sales team to attract, pitch and close deals
•	You’ll partner with demand generation and product to create and manage compelling events, such as user groups and Client Advisory Boards, and our participation at trade shows
•	You’ll be a key part of our product commercialization process, partnering with colleagues around the world to define products, ensure product-market fit, deliver compelling marketing materials, and exceed KPIs
•	You will gain a deep understanding of our target markets, the SMB market and our internal product roadmap
•	Using your research chops, you’ll keep track of market trends, incorporate relevant data into materials, and work with Product to analyze competitor positioning and present internal competitive intelligence reports
•	You’ll deliver high-quality written product materials and collateral (such as customer success stories, presentations, web copy, proposals) designed to attract and convert targeted prospects
•	Skype, Zoom and conference lines are key tools, as you’ll be working from home! Yes, the majority of our U.S.-based team works as a seamless virtual office, sometimes in their pajamas. No more commuting!  

About Your Skills 
•	Competitive candidates will have 7+ years of experience in enterprise product marketing in adtech, martech, digital media or a related field.
•	Bachelor’s degree in marketing, business, or relevant field of study
•	Relevant experience in product marketing in digital marketing/advertising; experience marketing to ad agencies and brands is a requirement
•	Experience marketing tech-enabled services or creative services is a plus.
•	Experience in working with direct sales teams selling to enterprises, with long sales cycles and the need to influence large buying groups is required.
•	Exceptional written and verbal communication and presentation skills, with the ability to write compelling product copy and cater messaging and delivery to various audiences. You love to weave a story but understand the value of TL;DR.
Affinity Express
Affinity Express
Job Details
Elgin, IL 60123
Employment Status
Full-time, Off-site, Permanent position, Freelance/contract
Mid-level, Senior
Media Placement, Programming
Advertising, Web/Multimedia
POST DATE: 03.08.2019
Affinity Express

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